Ottawa Christmas Markets and Holiday Season: An Interview With a Market Organizer

In this exclusive interview, R. Okafor speaks with Élise Fortin, the founder and lead organizer of Ottawa’s renowned Confederation Park holiday market. With nine years of experience in seasonal market curation, Élise shares insights into how Ottawa’s Christmas markets have transformed into a major winter attraction. The discussion explores the unique aspects of Ottawa’s holiday season, the best times to visit, and practical tips for families. Élise also highlights her personal favorite market stops.

Meet the organizer: building an Ottawa holiday market

R. Okafor: Élise, thank you for joining us. Can you start by telling us how you became involved in organizing Ottawa’s Christmas markets?

Élise Fortin: Absolutely, R. My journey into organizing holiday markets began about nine years ago. I was always passionate about creating community events that bring people together. Ottawa, with its vibrant cultural mix and historical backdrop, seemed like the perfect place to set up a holiday market. I started small, you know, with just a handful of vendors, but the response was overwhelming. Over the years, we’ve grown tremendously, attracting thousands of visitors each season. It’s been a joy to watch the market become a staple in Ottawa’s holiday calendar, featured in Ottawa’s festivals and events calendar. Each year, our market grows not only in size but in the array of offerings. We now host over 60 vendors, providing a rich tapestry of holiday gifts, foods, and experiences. This expansion mirrors the increasing interest in culturally diverse and community-driven holiday celebrations across Canada.

Ottawa’s holiday market has become a beacon for both locals and tourists. We’ve noticed a significant increase in attendance, with numbers jumping from a modest few hundred visitors in our early years to over 25,000 annual attendees today. This growth can be attributed to our commitment to quality and the unique offerings that our vendors bring. We’ve also expanded our activities to include workshops and performances, ensuring there’s something for everyone—from families with young children to solo travelers looking for a unique experience.

Key takeaway: Ottawa’s holiday markets have grown significantly, now attracting over 25,000 visitors annually due to their diverse offerings and community-driven focus.

How Ottawa’s Christmas markets became a winter draw

R. Okafor: What do you think has contributed to the growth and popularity of Ottawa’s Christmas markets?

Élise Fortin: A few key elements have really helped us grow. First, the unique setting—Ottawa’s blend of old-world charm and modern vibrancy—is a big draw. We also focus on curating a diverse range of vendors, from local artisans to international craftsmen, which keeps things fresh and exciting. Another factor is the addition of spectacular light displays, which have become a signature attraction. We’ve strategically placed these displays to enhance visitor experience, turning the market into a winter wonderland. The community’s support and the city’s efforts to promote tourism during the winter months have also been crucial. We’ve collaborated with local artists to create light installations that reflect Ottawa’s cultural heritage, such as the illuminated Rideau Canal models and Parliament Hill replicas, drawing inspiration from European Christmas market traditions. This has not only attracted locals but also international visitors who are keen to experience a Canadian twist on classic holiday celebrations.

Furthermore, we’ve worked closely with the city to ensure that our markets are included in Ottawa’s festivals and events calendar, which has been pivotal in drawing attention to our events. This collaboration has led to an extended reach, with promotional efforts highlighting our market in various travel publications and online platforms. We’ve also introduced themed weekends, such as “Artisan Appreciation” and “Cultural Celebration,” which spotlight different aspects of the market and keep visitors coming back for more.

What sets Ottawa’s holiday season apart

R. Okafor: Ottawa is often compared to cities like Toronto and Montreal. What makes Ottawa’s holiday season unique?

Élise Fortin: Ottawa has a distinct holiday charm that’s hard to match. Unlike Toronto’s bustling urban vibe or Montreal’s European flair, Ottawa offers a more intimate and historic setting. The proximity of our markets to iconic landmarks like Parliament Hill adds a magical touch. Our focus on community and inclusivity also sets us apart. We incorporate diverse cultural elements, celebrating traditions from around the world, which isn’t as emphasized in larger cities. Plus, Ottawa’s compact size means everything is accessible, making it easy for visitors to explore multiple markets and attractions in a single day. For instance, you can start your day with a historical walking tour, visiting the ByWard Market, and end it with a serene evening of skating on the Rideau Canal. The market’s accessibility and its proximity to key attractions mean that visitors can enjoy a full day’s worth of activities without the hassle of long commutes. This seamless blend of accessibility and cultural richness makes Ottawa’s holiday season truly unique.

In addition to the markets, Ottawa offers a plethora of winter activities that complement the festive season. Visitors can enjoy a picturesque stroll through the snow-covered streets, take a guided tour of the historic Parliament buildings, or indulge in local delicacies at the renowned ByWard Market. The city’s commitment to preserving its cultural heritage while embracing modernity is evident in every aspect of the holiday season. This unique balance is what draws people from across the globe to experience Ottawa’s winter magic.

Best weeks to visit for markets and lights

R. Okafor: When would you say is the ideal time for visitors to experience the markets and light displays?

Élise Fortin: Ideally, the best time to visit is the first two weeks of December. During this period, the markets are fully operational, and the light displays are at their most spectacular. It’s also before the peak holiday rush, so visitors can enjoy a more relaxed experience. The weather is usually just right for outdoor activities—not too cold, but perfect for feeling that wintery charm. For those interested in extending their stay, the transition into January offers quieter market days but equally impressive light displays, leading into events like the Winterlude festival and ice sculptures. The Winterlude festival is a highlight for many, with its breathtaking ice sculptures and family-friendly activities. We’ve had visitors from as far as Europe and Asia come specifically to see how Ottawa’s winter celebrations compare to their own, often remarking on the unique blend of local and international influences that make our markets a must-see.

To maximize your visit, plan to attend during weekdays if possible, as the markets are less crowded and you can enjoy more personalized interactions with vendors. Additionally, weekday visits often coincide with special performances and events that are less frequent on weekends. Ottawa’s tourism board frequently updates schedules to ensure visitors have access to the most current information, making it easier to plan a trip that captures the full essence of the holiday season.

Vendor selection and festive food traditions

R. Okafor: How do you go about selecting vendors, and what role do festive foods play at the markets?

Élise Fortin: Vendor selection is a meticulous process. We aim for a mix that reflects Ottawa’s cultural diversity and supports local businesses. We look for quality craftsmanship and unique products that offer something special to our visitors. Festive foods are integral to the market experience. You’ll find everything from traditional Canadian treats like maple taffy and butter tarts to international delights reflecting global Christmas traditions. We also have warm beverages like mulled wine and hot cocoa that are perfect for sipping as you stroll. Food stalls are strategically placed to ensure that no visitor goes hungry, and many vendors offer samples, allowing visitors to taste before they buy. This approach not only enhances the visitor experience but also supports local businesses by providing them with a platform to showcase their best offerings. For those interested in a deeper dive into local flavors, exploring the ByWard Market’s food culture is a must, offering additional local delicacies that are sure to delight any food enthusiast.

Our commitment to supporting local artisans has seen us partner with over 100 vendors throughout the season, with a focus on sustainable and ethically produced goods. This not only benefits the local economy but enriches the market’s offerings, providing visitors with a wide array of choices. The culinary aspect of the market is equally diverse, with themed food nights such as “Taste of the North,” where traditional northern Canadian dishes are spotlighted. This not only satisfies the palates of food lovers but also educates visitors about the rich culinary heritage of Canada.

Tip: Don’t miss out on the themed food nights like “Taste of the North” for a unique culinary experience that showcases Canada’s rich food heritage.

From holiday season into Winterlude

R. Okafor: How does the holiday season transition into other winter events like Winterlude?

Élise Fortin: The transition is quite seamless, really. As the Christmas markets wind down, the city gears up for Winterlude, an iconic Ottawa event that begins in early February. Many of our vendors continue to participate in Winterlude, bringing consistency to the visitor experience. The light displays often remain up into January, maintaining that festive atmosphere. Winterlude itself features magnificent ice sculptures, skating on the Rideau Canal, and a host of family-friendly activities. It’s a natural progression from the holiday season, and it’s something that keeps the winter excitement alive long after the Christmas decorations have been packed away. During Winterlude, visitors can enjoy additional activities such as ice carving demonstrations and snow playgrounds for children. The continuity in event planning ensures that Ottawa remains a lively and attractive destination throughout the winter months, firmly establishing itself as a winter tourism hotspot in Canada.

Winterlude has grown to become one of the largest winter festivals in North America, drawing over 600,000 visitors annually. The event has expanded beyond the Rideau Canal to include activities across the city, such as the Crystal Garden in Confederation Park and the Snowflake Kingdom in Gatineau. These attractions, combined with the continued vibrancy of the markets, ensure that Ottawa’s winter festivities remain engaging and fresh from start to finish.

Visiting Ottawa’s markets with kids

R. Okafor: What advice do you have for families visiting the markets with young children?

Élise Fortin: Visiting with kids can be a magical experience. Here’s a tip: start your day at the family-oriented sections of the market. Many stalls have interactive elements or craft activities specifically for children. Additionally, we have areas where kids can meet Santa or enjoy storytelling sessions. It’s important to dress warmly and take breaks indoors at nearby cafes or heated tents to keep everyone comfortable. For more ideas, our top family-friendly activities in Ottawa guide can provide additional inspiration. We also offer a “Kids Passport” program, where children can collect stamps from different stalls as they explore, making it an engaging scavenger hunt that keeps them entertained. Parents often share how much they appreciate these added touches, which transform a simple market visit into a memorable family outing.

To make the most of your visit, consider arriving early to avoid crowds and allow your children the space to explore freely. Interactive story sessions and craft workshops are scheduled throughout the day, so planning your visit around these can extend the enjoyment. Many families have noted that these activities not only entertain children but also provide unique learning opportunities about different cultures and traditions.

The organizer’s picks: don’t miss these stops

R. Okafor: If you had to pick a few must-visit spots at the markets, what would they be?

Élise Fortin: That’s a tough choice, but here are a few highlights. The artisan crafts section is a must-see, featuring unique handmade gifts perfect for holiday shopping. The gourmet food stalls are another favorite, offering tastings of everything from smoked meats to artisanal cheeses. Don’t miss the central plaza where the main light display is located—it’s absolutely breathtaking at night. Finally, if you’re looking to immerse yourself in holiday traditions, our cultural performances showcasing music and dance from around the world are not to be missed. We’ve also introduced a new “Maker’s Corner” this year, where visitors can meet the artisans behind the crafts and even participate in mini workshops. This hands-on experience is something that many visitors have found enriching, as it provides a deeper understanding of the craftsmanship and creativity that go into each piece.

For those seeking a deeper cultural dive, our themed nights, such as “Indigenous Artistry” and “Global Festivities,” offer unique insights into different cultural practices. These events are designed to celebrate diversity and foster a deeper appreciation for the arts. Visitors have expressed how these experiences have not only enriched their visit but also expanded their understanding of Ottawa’s cultural fabric.

5 quick questions — true or false

R. Okafor: Let’s do some quick true or false questions to wrap up.

Élise Fortin: Sure, let’s go!

R. Okafor: Ottawa’s Christmas markets are the largest in Canada.

Élise Fortin: False. We may not be the largest, but we’re definitely one of the most charming.

R. Okafor: The markets are open until midnight on weekends.

Élise Fortin: False. We close by 10 PM to ensure our vendors can rest and prepare for the next day.

R. Okafor: Ottawa’s markets feature live reindeer.

Élise Fortin: True! We have special days where families can meet real reindeer.

R. Okafor: All markets offer free entry.

Élise Fortin: True. We want to make the experience accessible to everyone.

R. Okafor: The markets are closed on Christmas Day.

Élise Fortin: True, to allow everyone to spend time with their families.

Your final advice for visitors planning a trip to Ottawa during the holidays

Élise Fortin:

1. Plan Ahead: Check Ottawa’s festivals and events calendar for specific dates and details. This ensures you don’t miss out on any special events or performances.

2. Dress Warmly: Ottawa winters can be cold, so layers are essential. Make sure to wear comfortable shoes for exploring the markets.

3. Explore Beyond the Markets: Take time to visit nearby attractions like the National Gallery of Canada or go skating on the Rideau Canal. For broader insights, consider seasonal travel planning across Canada.

In closing, Élise Fortin’s passion for Ottawa’s Christmas markets shines through. Her insights offer a window into the heart of the city’s holiday celebrations, inviting visitors to experience the unique charm and community spirit that defines Ottawa’s festive season. For those interested in comparing with international traditions, exploring European Christmas market traditions can provide an enriching perspective.